what it takes
We are thrilled to introduce 'What It Takes' - a brand-new docuseries that focuses on a collaboration built by bold new voices.
LEWIS HAMILTON, GEORGE RUSSELL, AND CLARENCE RUTH STAR IN THE SERIES WHICH DELVES INTO TOMMY HILFIGER’S AND THE MERCEDES-AMG PETRONAS FORMULA ONE TEAM™’S MUTUAL DEDICATION TO PROGRESS. DRAWING PARALLELS BETWEEN HIGH-FASHION AND HIGH-PERFORMANCE, THE CAMPAIGN EXPLORES THEMES OF RISK, FAILURE, INNOVATION, AND EQUALITY FOR DRIVER AND DESIGNER ALIKE.
watch all three episodes below
episode 1
episode 2
episode 3
THE FILM ACCOMPANIES THE RELEASE OF THE TOMMY X MERCEDES-AMG F1™ X CLARENCE RUTH MOTORSPORT-INSPIRED LIFESTYLE COLLECTION, INFUSED WITH HERITAGE AND SHAPED BY THE FUTURE.
EXPLORE THE TOMMY x MERCEDES-AMG F1 x CLARENCE RUTH COLLECTION